Connect Google Ads and link each store's Ads account
2 min read · updated November 14, 2026
Connect Google Ads once, then choose which Ads account belongs to each store so spend, ROAS and product results come in.
Google Ads is where your Shopping and Performance Max spend lives. Connecting it lets ScaleVendo show ad spend, ROAS and profit on Home, per-variant results in Product performance, keyword data in Keywords, and lets you stop ads on single variants.
Connect once
Open Stores (admins) or Google Ads (staff who have been given the Can connect Google Ads permission).
In the Google Ads section, click Connect Google Ads.
Sign in with the Google account that has access to your Ads accounts, and allow access.
Back in ScaleVendo we find your Ads accounts for you, including accounts under a manager (MCC) account.
Use the Google account that can open the Ads accounts in ads.google.com. If you manage clients through a manager account, sign in with an account that has access to that manager account.
Pick the Ads account for each store
Under each store, choose its Ads account from the dropdown. If an account name matches the store we pre-select it and show Matched by name. Save to keep it.
Click Save.
Go to Home and click Sync now. Spend, ROAS and product results appear after the sync.
Don't see an account you just got access to? Click Refresh list. To switch a store to a different account, click Change accounts.
Currency
If your Ads account is in a different currency from your Shopify store (for example Ads in EUR and Shopify in USD), costs and conversion values are converted to the store's currency at each day's exchange rate, so ROAS and profit compare like with like.
Access level needed
Read-only access is enough for numbers on Home, Product performance and Keywords.
Standard or Admin access is needed for Stop ads and Restart ads, because they change your campaigns' product groups.
Who can connect
Workspace admins can always connect. Staff can only connect if an admin ticks Can connect Google Ads for them on the Team page. The connection is shared by the whole workspace, so it only needs to be done once.